
Earth Talk
Published Thursday May 15th, 2008


Dear EarthTalk: I've found environmentally friendly shoes for myself, but have had trouble finding similar shoes for my kids. Are they out there?
-- Dawn Masterson, Augusta, GA
Kids' shoes are a quickly expanding market and companies with a green perspective are now jumping into the race with mini versions of everything from flip-flops to slippers to heeled dress shoes. While green kids' shoes from makers like Simple, which offers organic cotton EcoSneaks with car tire soles, might seem expensive at $40 or more, they are durable enough to get passed around from sibling to sibling. "It is an investment if you're going to do quality," says Craig Throne, general manager of footwear at Patagonia.
Patagonia has been making climbing gear and outdoors wear for over 30 years, and is committed to using sustainable materials--including recycled polyester and only organic cotton in their clothes. Using hemp and recycled rubber content, the company has created kids' shoes that are rugged and sturdy enough for hiking or climbing, or for simply running around in the back yard.
Of course, packaging plays a big role and in Patagonia's case that means 100 per cent recycled content boxes with soy-based inks and fun graphics that encourage kids to reuse the boxes. "We're getting kids to participate and be more aware of the outdoor world," says Throne.
Timberland has launched its own line of sustainable kids' shoes, too. "Kids today are learning about the environment at a younger and younger age--in many cases, they're even teaching their parents," says Lisa DeMarkis, head of Timberland's kid's division. "It's important to show kids that even small choices can have a positive impact." The company strives to use the most environmentally friendly materials when possible--like recycled soda bottles (PET) in linings or meshes, recycled laces and organic cotton canvas--while always making sure that the shoes meet performance goals: "At the end of the day, the shoe has to stand up to kids and their daily adventures," DeMarkis says. Curious customers can read the "nutritional labels," which include the amount of renewable energy used in production, right on Timberland's 100 per cent post consumer recycled shoeboxes.
Parents looking to avoid leather in their kids' shoes, whether for ethical or environmental reasons, have to do a bit of hunting online. While many vegetarian and non-leather clothing sites have yet to add kids' shoes, KidBean.com has, including the popular baby shoes called Isabooties, which are made with soft, synthetic Ultrasuede.
For parents of budding dancers, a vegan alternative ballet slipper can be had from the Cynthia King Dance Studio in Brooklyn, New York. The dance instructor and studio owner approached a local shoemaker when she couldn't find an affordable outlet for vegan slippers, and now provides them to the world at large.
For more information see: Cynthia King Dance Studio, www.cynthiakingdance.com; Isabooties, www.isabooties.com; KidBean, www.kidbean.com; Patagonia, www.patagonia.com; Simple, www.simpleshoes.com; Timberland, www.timberland.com.
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Dear EarthTalk: I am getting married this summer and was wondering if you have any tips on how to make the festivities greener?
-- Tara McCarthy, Los Angeles, CA
You know environmental consciousness has really taken hold when couples start to worry about whether their weddings will be green enough. But more and more people who care deeply about the planet view getting married as a chance to show off their values; so green nuptials make all the sense in the world.
To help remove the guesswork, many couples turn to wedding planners well versed in environmental issues. According to Idaho-based Angel Wedding Planners, every element of the wedding planning process can provide an opportunity to make choices that minimize waste and environmental impact.
One of the easiest places to do right by the environment is in choosing invitations. Angel suggests going with tree-free or recycled paper, and also points out that a one piece folded design can save paper and envelopes.
In regard to feeding your hungry and thirsty guests, Angel recommends sourcing food and drink from local organic producers, if possible. Some caterers specialize in preparing and serving such items. Organic flowers (from local vendors or online via Organic Bouquet) are another way to make a green statement.
Another way to help ensure that your wedding is as green as can be is by avoiding disposable products wherever possible. Caterers should use real dishes, linens, cutlery and glassware, or rent them if necessary. Other areas where "green" decisions can make a difference include: wedding attire (consider a dress rental or buying a used one and then re-selling it); transportation (carpooling works for weddings, too, at least from the wedding to the reception); photography (those disposable cameras at every table are fun but they can be very wasteful); and wedding registries (there are numerous to be found through a Google search, or support a local green store).
Speaking of the Internet, many websites have sprung up in recent years to make the process of planning a green wedding easier. Valerie Edmunds, founder of Green Elegance Weddings, hopes her company can make an important environmental contribution by directing some of the $25,000 people typically spend on a wedding toward greener products and services. Her advertising-supported website provides page after page of free useful information about eco-friendly wedding apparel, invitations, gifts, flowers, food and beverages, even the honeymoon. The site's Resource Directory contains links to a wealth of online information and to businesses and organizations that provide related earth-friendly products and services.
Those looking for even more virtual handholding might want to visit the website, OurWeddingDay.com, which provides dozens of free online tools (including an "RSVP Manager," Save-the-Date E-cards, a Gift Registry and an Event Manager) to help couples create the "ultimate green wedding from start to finish." The site also posts hundreds of articles from leading bridal magazines so brides can save paper by not having to go out and purchase any of the 135 or so foot-thick bridal magazines clogging the newsstands.
For more information: Angel Wedding Planners, www.angelweddingplanners.com; Organic Bouquet, www.organicbouquet.com; Green Elegance Weddings, www.greeneleganceweddings.com; OurWeddingDay.com, www.ourweddingday.com.


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